nels.ai | Research Lab

nels.ai | Research Lab

Convening Virtual Crowds: Synthetic Focus Groups vs Bot Parties

Dr. Nels Lindahl's avatar
Dr. Nels Lindahl
Nov 02, 2023
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Dear Curious Minds,

In our relentless pursuit to understand and cater to the diverse needs and preferences of our audience, traditional focus groups have been a classic go-to. However, as we sail deeper into the digital age, synthetic focus groups and bot parties are emerging as intriguing alternatives. This week at nels.ai, we venture into the virtual r…

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